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IoPP Standard Webinar
Sustainability in Packaging: Global Knowledge, Local Solutions
Thursday, April 16, 2020
10:00 AM - 11:00 PM CST
Questions about how to address sustainability continue to arise more frequently for brands, particularly when it comes to finding the most sustainable packaging solutions. But the answers are not often clear cut or "one size fits all," as they're impacted by localized concerns such as consumer behavior, government regulations, and retailer guidelines. Sustainability challenges are global in nature, and thereby require brands to apply global knowledge and expertise as a method of creating localized solutions.
SGK Business Development Director, Stephen "Marshy" Marshman and Anthem Brand Design Director, Marcel Verhaaf will explore how packaging professionals can address sustainable packaging challenges by applying a global perspective to local solutions.
Presenter Stephen Marshman, Business Development Director, SGK
Stephen has over twenty years’ experience in branding and graphics, having begun his career with SGK in 1997. Today he works as a Business Development Director, focused on helping large organisations implement best practice processes for the development of optimised packaging and branded content. Specialising in artwork and pre-press for packaging and with a proven track record of helping clients optimise their marketing supply chains he has extensive experience of both the Consumer Packaged Goods and Life Sciences sectors. Today, as part of the wider SGK team, he is involved in a number of initiatives focused on bringing sustainable solutions to SGK’s clients.
Presenter Marcel Verhaaf
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