In 2025, KIND Snacks took a meaningful step toward its 2030 recyclability goal by piloting a curbside recyclable paper wrapper in the U.S. It marked a notable moment for the bars category and raised important questions about what it really takes to move paper packaging forward at scale.

In this upcoming webinar, the KIND team shares a behind-the-scenes look at that pilot program. We’ll cover the technical considerations that shaped the wrapper’s design, along with the consumer insights that influenced decision-making. Attendees will also hear key findings from consumer testing and learn how those results informed next steps.

This session is part of our Packaging for a Sustainable Tomorrow webinar series, developed by our Sustainable Packaging Technical Committee. The series focuses on real-world examples, practical lessons, and honest conversations about what works, what doesn’t, and what’s still evolving in sustainable packaging.

If you’re involved in materials selection, package development, sustainability strategy, or consumer research, this webinar will give you a valuable perspective you can apply to your own work.

Register today!

Premium and elite member price

FREE

Basic member price

$99

This webinar is not available to affiliates or non-members.
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Meet the speakers

Kerri Clark
Vice President, Packaging R&D, KIND Snacks

Kerri brings two decades of experience leading packaging teams in the consumer goods industry. Her work focuses on turning ideas into scalable packaging solutions while guiding teams, setting strategy, managing budgets, and driving projects from concept through commercialization.

Lindsay Philpot
Sustainability Communications Senior Manager, KIND Snacks

Lindsay is a sustainability communications leader with nearly a decade of experience advancing climate action and equity. In her role at KIND Snacks, she shapes clear, compelling storytelling and supports key sustainability initiatives. Her background also includes leadership in sustainability programs in the entertainment space and early career work at The Nature Conservancy, where she helped build partnerships that advanced environmental priorities.

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